LinkedIn Video Marketing: Actionable Strategies to Drive Traffic (And How to Monetize It!)

By [Your Name] | TheBizWizAcademy.com
🚀 “Your coffee money. Our million-dollar skills.”

Introduction: Why LinkedIn Video Marketing is a Game-Changer

If you’re an online entrepreneur looking to grow your brand, attract clients, or even turn your expertise into a profitable side hustle, LinkedIn video marketing is one of the best (and most underrated) tools in your arsenal.
Unlike other platforms where organic reach is declining, LinkedIn’s algorithm loves video content—especially when it’s engaging, educational, and packed with value.
In this guide, we’ll break down proven LinkedIn video marketing strategies to help you:
✅ Increase visibility (and get in front of decision-makers)
✅ drive traffic to your website or offers
✅ Monetize your expertise (yes, even if you’re just starting!)
And the best part? You don’t need a fancy setup—just a smartphone and a solid strategy.
Let’s make it happen!

Why LinkedIn Video Works (And How to Leverage It)

LinkedIn isn’t just for job seekers anymore. It’s a goldmine for B2B leads, partnerships, and sales—especially when you use video.
Here’s why:
– Higher engagement: LinkedIn videos get 5x more engagement than text posts.
– Algorithm Boost: Native videos (uploaded directly) get priority in feeds.
– Authority Building: Video helps you stand out as an expert in your niche.

How to Monetize LinkedIn Video Marketing

Before we dive into strategy, let’s talk about how this can make you money:
1. affiliate marketing – Promote relevant tools (e.g., Kajabi, ConvertKit) with your affiliate links.
2. Coaching & Consulting – Use videos to attract high-ticket clients.
3. lead generation – drive traffic to a freebie (lead magnet) and nurture email subscribers.
4. sponsorships – Brands pay for shoutouts if you have an engaged audience.
(Pro Tip: Our Affiliate Marketing Mastery course inside TheBizWizAcademy teaches you how to turn LinkedIn traffic into passive income!)

Step-by-Step LinkedIn Video Marketing Strategy

1. Optimize Your Profile for Video Success

Before posting, make sure your LinkedIn profile supports your goals:
– Professional Headline: Instead of “Freelancer,” try “Helping Coaches Get Clients with LinkedIn Video | DM ‘VIDEO’ for Free Strategy Call.”
– Featured Section: Pin your best videos or a lead magnet (e.g., “Download my Free LinkedIn Video Script Template”).
– Call-to-Action (CTA): Add a clear CTA in your bio (e.g., “Follow for daily LinkedIn growth tips!”).

2. Types of Videos That Crush It on LinkedIn

Not all videos perform equally. Here are the top-performing formats:

A. Educational Shorts (15-90 seconds)

• Example: “3 Mistakes Killing Your LinkedIn Engagement (And How to Fix Them)”
• Why it works: Quick, actionable value keeps viewers hooked.

B. Behind-the-Scenes (BTS) Content

• Example: “A Day in the Life of a 6-Figure Online Business Owner”
• Why it works: Builds authenticity and relatability.

C. Client Success Stories (Case Studies)

• Example: “How Sarah Went from 0 to 10K/month Using LinkedIn Videos”
• Why it works: Social proof = trust = more leads.
  (Need help scripting? Our Copywriting Secrets course teaches you how to craft irresistible hooks!)

3. Video SEO: Get Found Easily

LinkedIn has a search function, so optimize your videos for discovery:
– Keyword-Rich Titles: “LinkedIn Video Marketing: How I Got 50K Views in 30 Days”
– Hashtags: Use 3-5 relevant ones (#LinkedInMarketing #SideHustleIdeas).
– Captions & Descriptions: Include a clear CTA (e.g., “Drop a 🚀 if you found this helpful!”).

4. Engagement Tactics to Boost Reach

The more engagement your video gets in the first hour, the more LinkedIn pushes it. Try these tricks:
– Ask a Question: “What’s your biggest struggle with LinkedIn videos?”
– Pinned Comment: Add extra value or a link to a free resource.
– Engage Early: Reply to every comment within the first 60 minutes.
(Want more engagement hacks? Join our Entrepreneur Community where 1000+ members share real-time tips!)

How to Turn LinkedIn Videos into a Side Hustle

Now, let’s talk about making money from your efforts.

1. Offer a Low-Cost Digital Product

• Example: Sell a $27 LinkedIn Video Script Template (easy to create in Canva).
• How to Promote: Mention it in your videos (e.g., “DM ‘TEMPLATE’ for my proven script!”).

2. Run a Paid Challenge or Workshop

• Example: “5-Day LinkedIn Video Challenge ($49)”
• Why it works: People pay for structured, results-driven training.

3. Affiliate Partnerships

• Example: Promote tools like Loom or Descript (earn commissions per sign-up).
  (Our Dropshipping Fundamentals course also shows how to leverage LinkedIn for e-commerce!)

Final Thoughts: Your Next Steps

LinkedIn video marketing is a low-cost, high-reward strategy—whether you want to grow your brand, attract clients, or build a side income.
Here’s your action plan:
1. Post 2-3 videos per week (consistency is key).
2. Engage daily (comment on others’ posts to boost visibility).
3. Monetize (start with one method—affiliate links, templates, or coaching).
🚀 “No MBA required—just actionable steps.”

Ready to Level Up? Join TheBizWizAcademy!

For less than your daily latte ($49/month), you get:
✅ 10+ courses (LinkedIn marketing, affiliate sales, automation)
✅ A supportive community of 1000+ entrepreneurs
✅ Expert feedback to fast-track your success
👉 ****

What’s your biggest LinkedIn video struggle? Drop it in the comments—we’ll help! 🚀
(Follow us for more online business blueprint tips!)

Tags: #LinkedInVideoMarketing #VideoSEO #EngagementTactics #CTAs #SideHustleIdeas

🚀 Want to level up your online business? Join TheBizWizAcademy and start Networking and Learning!